Dubbed as 'King Sold' for selling every product he uses, Jungkook BTS's strength is also well recognized by the company to the point of making many of them donate.
A number of brands that received a huge increase in sales due to the indirect involvement of Jungkook who went on to donate more than 430 million Won (380K USD) collectively to charity this year. Jungkook's "The Business Grower" shows his good influence once again.
Dubbed as "King Sold" for selling every product he uses, Jungkook's strength is well recognized by both the company and fans. The Bangtan Boys maknae himself has discussed his "strength" which can cause many small businesses to grow during the pandemic.
In particular, three brands, TEAZEN, Lamodechief, and Delixir are Korean brands that received great attention after Jungkook used their products. Due to the huge increase in sales, these companies donated on Jungkook's behalf to show their gratitude, proving Jungkook's good influence and power in making small businesses grow during the difficult pandemic situation.
The MIRAL Welfare Foundation also helped restore community profits after #Jungkook drank their Kombucha tea directly which resulted in a sales increase of more than 500 percent. They donated 365 million Korean Won to a children's shelter after they received great attention because Jungkook had used their product. The product sold out quickly after she was first spotted wearing it and the restocks also sold out for another 2 times, which the media called a "milestone".
Meanwhile, as a thank you to Jungkook and ARMY, Delixir also donated to animal shelters in Korea. Their donations for March-April and May were 9,700,000 Won and 1,910,000 Won, respectively, with the numbers corresponding to Jungkook's year and date of birth.
