ADOR
On February 24, McDonald's Korea confirmed their new brand model is rookie star NewJeans and said they would be distributing official materials next week.
Recently the world famous fast food restaurant McDonald's Korea has just confirmed that NewJeans will cooperate with them. The rookie girl group made by ADOR which is a subsidiary of HYBE was chosen as the new model for the company to create mockups for their upcoming collaboration.
On February 24, McDonald's Korea confirmed their new brand model is rookie star NewJeans and said they would be distributing official materials next week. McDonald's is known to only collaborate with the biggest stars. Their latest commercial for "Quarterpounder cheese BBQ bacon burger" features SHINee's Key.
After unveiling the initial teaser, McDonald's Korea posted a new teaser the next day. This teaser also raised the anticipation for Bunnies (NewJeans' official fandom name) and they decided to share their excitement by creating a mockup for their upcoming collaboration with NewJeans.
Meanwhile, since its debut, NewJeans has received many advertising offers due to its immense popularity. NewJeans has been selected by the Korean fashion store Musinsa as a global brand ambassador for Korean eyewear brand Carin. The four members of NewJeans were also appointed as fashion and beauty brand ambassadors such as Hanni for Gucci and Armani Beauty, Hyein for Louis Vuitton, Danielle for Burberry, and Minji for Chanel Korea.
Meanwhile, NewJeans itself has just released "Ditto" on December 19, 2022, as the first single from their single album, "OMG". The song became NewJeans' first entry on the Billboard Hot 100, peaking at number 85, and the UK Singles Chart, peaking at number 95. "OMG" was released on 2 January 2023 and peaked at number one on the South Korean Circle Albums Chart, selling 700,000 copies in its first week. first launch. (wk/aiss)