Red Velvet's Wendy Just Made Her Solo Debut After Long Hiatus. Coloring Her Solo Career, Wendy Participates In A Gender Equality Campaign On Spotify.
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| Naver |
After a long hiatus, Red Velvet's Wendy has just debuted with an album titled "Like Water". In the midst of his solo activities, the 1994-born singer participated in an important campaign.
Recently, Wendy has been following the "Equal" campaign on the Spotify app. The joining of the owner's real name Son Seung Wan indicates that he is the first South Korean singer to participate in the campaign.
Regarding her participation, Wendy expressed, "I think participating in this campaign is very meaningful. I hope everyone can work together in the music industry. So that the diversity of voices of more artists around the world will increase."
Meanwhile, the "Equal" campaign is a campaign that expands and supports the voices of female artists and composers around the world. Spotify, the world's largest music streaming application, started this campaign on Friday (30/4).
For this campaign, Spotify released its "Equal Global" playlist, which carefully selected and introduced female artists from all over the world. In each country, the "Equal" playlist will be released and updated monthly.
Furthermore, Spotify selects a group of female artists by country each month. Then the artists will be introduced as "Equal Artist Of The Month" and be on the cover of the playlist.
In addition, this campaign was launched due to the unbalanced proportion by gender on Spotify. According to the 2012-2020 Billboard Hot 100 Year-end Chart, the proportion of female singers is only 21.6 percent.
A Spotify representative emphasized, "The 'Equal' campaign is part of an ongoing effort to create an equal music industry by eliminating gender, language, race and national discrimination."
Meanwhile, Wendy's participation is expected to help this campaign reach a wider audience. Given that Wendy is a member of Red Velvet which is one of the most successful girl groups today. So that the message of the "Equal" campaign can also be received by Red Velvet fans, who are mostly young people. (wk / wahy)
