Dr.Jart + Announces Sehun as Their New Advertising Model Approaching the End of Last May. With This Announcement, They Distribute 20 Thousand Limited Poster Poster Sehun To Customers.
After EXO ended their contract with Nature Republic, members are now free to accept other cosmetics advertising contracts. After Baekhyun, who was contracted by the TirTir cosmetic brand, Sehun followed in his footsteps by becoming a model advertisement for the brand Dr.Jart +.
Dr.Jart + announced Sehun as their new advertising model nearing the end of May. With this announcement, they distributed 20 thousand limited Sehun posters to customers who met a certain number of purchases.
It only took 9 minutes, all sold out bought by fans with sales reaching 800 million won, or around Rp 11.6 billion. Overall, Dr.Jart + managed to sell a series of Sehun sets with sales of 1.2 billion won, or around Rp 14 billion.
Sehun's ability to make the goods he advertised sold out apparently did not escape the spotlight of Korean netizens on Theqoo's online community site. Not only them, Chinese netizens on Weibo also participated in collecting products advertised by Sehun.
"Shixun (Sehun's name in Mandarin) is very popular," commented Korean netizens. "Crazy, but he does have a face that can drive Chinese people crazy," said another netizen. "Selling in Korea too! I also want a Sehunnie set," said another.
"Can you release merchandise like photocards and posters?" said Chinese netizens. "Thank you Dr. Jart for letting me see a handsome boy," commented another. "This is Sehun's first time being a brand ambassador in China so there are many things that we are still unfamiliar with. But we will be even better in the future," another added.
(wk / goddess)
