Several other Korean celebrities who have also worked with Gucci include EXO's Kai, Lee Jung Jae and Shin Min A, making IU the 4th Korean celebrity to join the Gucci Global Ambassador Family.
IU recently took on the official name as a global ambassador for top fashion brand Gucci. On May 29, Gucci updated its official Instagram account with a photo of IU at the 75th Cannes Film Festival. Previously, IU had promoted the luxury brand as an ambassador for Gucci Korea since 2020.
However, a Gucci representative commented, "We cannot reveal exactly when IU became our global brand ambassador due to competition with other brands." Meanwhile, apart from IU, several other Korean celebrities who have also collaborated with Gucci include EXO's Kai, Lee Jung Jae and Shin Min A, making IU the 4th Korean celebrity to join the Gucci global ambassador family.
With the success of 2011 albums, "Real+" and "Last Fantasy", IU established herself as a formidable force in her home country's music charts and further strengthened her image as Korea's "little sister". also saw his first foray into songwriting with "Hold My Hand", which was written for the television series "The Greatest Love". IU's fourth studio album, "Palette" (2017), became her first title to reach number one on Billboard's World Albums chart.
IU has released a total of five studio albums and nine additional dramas in her career, scoring five number one albums and thirty number one singles, making her the artist with the most number one songs in South Korea. As one of the best-selling solo artists in the group-dominated K-pop industry, IU became the first solo female K-pop artist to perform at the Olympic Gymnastics Arena during the 2019 "Love, Poem" concert in Seoul. tour.
IU has been included five times in the top ten of Forbes magazine's annual Korea Power Celebrity list since 2012 and reached the peak ranking of number three that year. In 2014, Billboard recognized IU as the all-time leader of the K-pop Hot 100 chart with the most number one songs and the artist who held the number one position for several weeks. IU was also named Gallup Korea Singer of the Year in 2014 and in 2017. (wk/aiss)
