Famous and Twisted, Song Hye Kyo Turns Out This Much Pay For Endorsements

Eka P
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While Song Hye Kyo is in the middle of filming her next drama, many are curious about how much it will cost to sign Park Bo Gum's opponent as a commercial model.

Instagram / kyo1122

Song Hye Kyo is one of Korea's top stars, and has starred in several globally recognized dramas such as the iconic "Descendants of the Sun" and many more. Recently, the strongest is how much it costs brands to pay for advertisements for celebrities as popular as Song Hye Kyo.

While Song Hye Kyo is in the middle of filming her next drama, many are curious about how much it will cost to sign Park Bo Gum's co-star as an advertising model. Now the curiosity about this has been answered.

Recently, Song Hye Kyo posted a photo of her photo shoot for the Fendi brand on her Instagram account. The upload of the beautiful actress has garnered more than 560,000 likes on one post.

Of course, such exposure is not cheap, even if Fendi itself is a luxury fashion house. It was revealed by media outlet Insight that the cost of posting Fendi's ad on Song Hye Kyo's Instagram was around $ 477,900 USD. That's around Rp. 6.8 billion!

With more than 11 million followers and counting, it's no surprise that fashion houses are willing to spend a lot of money on using Song Hye Kyo's platform. This is commensurate with the exposure given by the star of the series "Encounter" it.

In other news, Song Hye Kyo bought a 7 year old 2-story building with an underground building in Hannamdong, Yongsangu, Seoul for 19.5 billion won or around Rp. 250 billion. He reportedly decided to buy property in preparation for his mother's retirement.

Meanwhile, Song Hye Kyo will be starring in a new drama entitled "Now, We're Breaking Up". He will compete acting with Jang Ki Yong, Choi Hee Seo, Kim Joo Hun, Yura Girl's Day and Sehun EXO.

In this drama, Song Hye Kyo will portray the character Ha Young Eun, the head of the design team for a fashion company. He is a cold-hearted realist but also smart and prioritizes safety above all else. (wk / dewi)

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